Brand colour palettes

A primary, a secondary, paper, a quiet neutral and ink. Saturated enough to own, calm enough to use everywhere. Explore 966 palettes.

Browse all 78 palette collections
Colour pairings & usage tips

A pairing to start with.

In Sapphire & Pearl, #1A1917 against #FAFAF9 has a contrast ratio of 16.82:1. This pair meets the WCAG AA contrast threshold for normal text. This checks opaque colours only; other pairings, transparency and gradients need their own checks.

The five swatches span 21–98% OKLCH lightness. Try different colour roles in the palette generator.

Brandanalogous · mixed
Brandtriadic · cool
Brandanalogous · cool
Brandanalogous · cool
Brandtriadic · mixed
Brandcomplementary · cool
Brandtriadic · cool
Brandsplit-complementary · mixed
Brandcomplementary · cool
Brandcomplementary · mixed
Brandcomplementary · mixed
Brandcomplementary · neutral
Brandtriadic · mixed
Brandtriadic · mixed
Brandsplit-complementary · warm
Brandanalogous · mixed
Brandtriadic · mixed
Brandtriadic · mixed
Brandtriadic · neutral
Brandcomplementary · mixed
Brandcomplementary · mixed
Brandcomplementary · warm
Brandanalogous · cool
Brandcomplementary · mixed

THE COLOR SHEET / POSTCARD

Send a little colour.

THE PICTURE SIDE

Just for this postcard. Your saved memory stays as you wrote it.